LVMH - Vivatech 2022

This year, LVMH is opening the doors of its apartment to welcome visitors and let them discover all the technological innovations. A real house of the future in which 16 pioneers of luxury have settled for the time of the annual VivaTech meeting. On the program: AI, augmented reality, digital experience or cryptobees.

The tour of the apartment begins with Bulgari's latest technological nugget, the world's thinnest watch, levitating before the audience. We continue in a space entirely decorated with screens and mirrors, by Dior, to finally find ourselves in a large and warm lounge in which Livi, the new virtual avatar of the group, will lead the Tech Talks alongside experts.

The very present vegetation that runs along the Haussmannian lines of the apartment, reminds us of the environmental commitment in which these prestigious Houses are registered.

A real immersive experience that lets the visitor dive into the virtual world of luxury.