Cuvée Dom Ruinart 2010

For the worldwide launch of the 2010 Dom Ruinart Cuvée, the Expérience agency created 50 hand-sculpted steles based on Benjamin Graindorge's design and in keeping with tradition, highlighting the corking process that marked a turning point in the House's winemaking process. The hollowed-out appearance and apparent volumes reveal the depth and complexity of the cuvée. The blanc de blanc vintage is nestled in its stele, which allows it to age and magnify its aroma, in perfect harmony with its monochrome envelope. The detail of the cork base takes on its full meaning.